As a digital marketing professional, it’s critical that you work online. You’ve likely spent your days and nights learning the ropes of the digital world and how to get the attention of target markets. However, there are several risks associated with working online, and one of them is cybercriminals. This is something that shouldn’t be ignored as they can do a significant amount of damage. You should, therefore, learn about cybercrimes and what you can do to prevent yourself from becoming another victim. On that note, here are practical ways of ensuring online safety as a digital marketing professional.

Keep Passwords Safe

As a digital marketing professional, you want to be as safe as possible online. Seeing as you likely manage a number of accounts, keeping your passwords secure is important. To keep your passwords safe, use a few of the tips below.

  1. Avoid sharing it – If you want to keep your password secure, try to avoid sharing it. Unless it’s absolutely necessary, your password shouldn’t be information that anyone else has but you.
  2. Choose complex ones – There are certain things you should avoid when choosing a password if you don’t want it to be easily guessed by hackers. Some include using your name, date of birth, superheroes or your favorite sports teams.
  3. Avoid phishing – Phishing is when people use fraudulent means to access your sensitive information like card details or your address. To avoid this, don’t click on unfamiliar links or share your information with people you haven’t verified online.

Protect Your Data

It is important that when you’re online, you protect your data. This is especially important if you happen to be working with large amounts of data for your company or business. If not, you could be putting people’s personal information at risk which could be detrimental to your career, brand, or business. Find a few ways to protect your data below.

  1. Use strong antivirus – No matter how careful and precautious you are, at times, only antivirus can do the job of protecting your data. Some of the best antiviruses are Bitdefender Antivirus Plus or Kaspersky Internet Security amongst others.
  2. Encrypt your hard drive – Encryption is another way for you to protect your data. This is a way of protecting it against hackers as it scrambles the data and it doesn’t have to slow down your system.  
  3. Avoid unsafe networks – Before connecting to any network, first, make sure that it’s safe. Often, cybercriminals use this as a gateway to gain access to your platforms and data.
  4. Two-factor authentication – Instead of sticking to passwords alone, use another layer of security such as two-factor authentication. This way, even if your password leaks or is stolen, you still have protection.

Have a Contingency Plan

You can’t one hundred percent guarantee that you’ll never be a victim of cybercrime. What you can do, however, is a plan for such a contingency so it can be resolved quickly if it does happen. In your plan, you should include a company like Secure Forensics as they could help investigate the data breach and get to the bottom of it.

Boost Network Security

Aside from the mentioned, improving network security could also help make sure you’re safe online. One place to start would be to do auditing and mapping of your network so that you understand the network’s infrastructure. Keeping the networks up to date by making sure software updates have been done and firewalls are active should help too.

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